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FERRELL, O.C., HARTLINE, MICHAEL D.. (2008). MARKETING STRATEGY . : THOMSON COURSE TECHNOLOGY.

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FERRELL, O.C., HARTLINE, MICHAEL D.. MARKETING STRATEGY. : THOMSON COURSE TECHNOLOGY, 2008. Text.

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FERRELL, O.C., HARTLINE, MICHAEL D.. MARKETING STRATEGY. : THOMSON COURSE TECHNOLOGY, 2008. Text.

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FERRELL, O.C., HARTLINE, MICHAEL D.. MARKETING STRATEGY. : THOMSON COURSE TECHNOLOGY, 2008. Print.